Online Negotiation Training and Negotiation Strategies

   97% of the negotiating tactics you hear from your clients can be anticipated and responded to by using two key analytical techniques.

Think! Inc. takes an approach to negotiation that is radically different from that of any other negotiation firm in the world. Its success is proven in our 20+ years of negotiation consulting on over 20,000 negotiations in 47 countries. Our negotiation approach, based on the research of our founding partners, rests on two key analytical techniques for preparing and presenting value-creating offers. Find out more below.

Think! Inc. was founded in 1996 by Professor Max Bazerman of the Harvard Business School, and Brian J. Dietmeyer. VP National Sales Marriott International.  Since inception, we have worked with numerous Fortune 500 customers - including Coca Cola, United Airlines, FedEx, Microsoft, Honeywell and Google.

Our web based training is designed to have immediate impact on your deals. We are not trying merely to “train” you or give you an interesting class to take: What we want is to have immediate impact and ROI on the business-to-business negotiation strategies you are facing today. You will be invited at several sections to apply the concepts to an upcoming negotiation.

The modules are as follows:

Session 1: Introduction to a new approach to negotiation called Negotiation Blueprinting

Session 2: Competitive analysis and how to combat commoditization attempts

Session 3: How to avoid concession and give-away pressure

Session 4: How to “change the negotiation conversation” from price to value

Session 5: Preparing and presenting offers that create business value

Session 6: How to put it all into practice

Negotiation Support Online offers you options for negotiation training on demand, at your convenience. View courses and print materials, paying by credit card, or contact us to purchase multiple copies for your enterprise.

 Find out more about our methodology with these free resources:

B2B Street Fighting book excerpt

Learn the three no-nonsense negotiation counterpunches to achieve unfair advantage over the competition. Gerhard Gschwandtner, publisher of Selling Power magazine, includes B2B Street Fighting in his top ten books to read. Use the book immediately to blueprint a live negotiation.

Click on image to view excerpt. 

White paper on Negotiation Myths

View our white paper entitled "I Can Get the Same Thing Cheaper" and Other Negotiation Myths.  Learn how to anticipate and prepare for 97% of verbal tactics in business negotiation.

Click on image to view white paper.

Article on our approach

An article entitled A Strategic Negotiation Process, from "Velocity", a publication of the Strategic Account Management Association (SAMA) is adapted from the book, Strategic Negotiation by Brian Dietmeyer, co-founder of Think! Inc., with Rob Kaplan, Principal of Kaplan Associates.

Click on image to view article.

Sample online negotiation training

View the first module from our online self-paced Strategic Negotiation® training. The complete course works with you on your own live deal. Six modules (each approximately 20 minutes in length) walk you through the Think! Strategic Negotiation® Value Blueprinting Process to prepare you step-by-step for your upcoming negotiation. 

Click on image to view the first module (you will be asked to register) 

Would you like to know more about online negotiation training?

The complete course works with you on your own live deal. Six modules (each approximately 20 minutes in length) walk you through the Think! Strategic Negotiation® Value Blueprinting Process to prepare you step-by-step for your upcoming negotiation. 

Click on button to find out more about purchasing the complete course

and using it to guide you through your next negotiation.

Buy B2B Street Fighting book in print or Kindle version.

Click on button to go to Amazon