The Value Exchange
If you were training carpenters, you wouldn’t train them on using a hammer this year and the saw, next year.
Why train your sales team on sales one year and negotiating the next?
Selling can be defined as creating value for the customer.
Negotiating is getting compensated for that value.
The reality is, these two processes are integrated and they occur in the marketplace together. Why not train your sales team on them at the same time?
The Value Exchange brings alignment to sales and negotiating.
Request our white paper where we present an overview of the current hurdles to linking sales training to corporate strategies and prescribe a new and more thoughtful approach to installing organizational competence that is practicable for both companies and individuals.