Are You Making Negotiations Harder Than They Have To Be?

Negotiation is vital to the lifeblood of each and every company doing business today. And strategic negotiation is neither a soft skill nor an elective; it is a comprehensive, analytical process that encompasses every department that touches sales.

What keeps any deal afloat or makes it sink isn't pulling one perfect response out of an arsenal of a dozen, two-dozen or 200 negotiation tactics.  Whether you're haggling over the price of a flea market watch or trying to close a global, multimillion dollar deal, every negotiation hinges on only two elements.

Read this article to find out:

• The power of two elements
• How to incorporate those two elements into your upcoming deals

Most negotiation approaches have focused on giving people long lists and making them be generalists.  Think of "the new school of negotiation" as becoming craftsmen and women and focusing on two pieces of data, much more deeply.

We'd like to share more with you.  Complete the form on the right and we'll email you this article right away!