B2B Street Fighting Blog

Marie Dudek Brown

Recent Posts

sales training spotlight: negotiation blueprinting

Posted by Marie Dudek Brown on Wed, Jul 17, 2019 @ 07:57 AM

You could argue that when it comes to sales success, no skill is more important than negotiation.  

For reps and sales leaders, effective negotiation can often be the difference between a crushed number and a missed quota. The best sellers are able to “change the conversation” from price to value.

So how can you train reps and raise the overall negotiation competency of your organization to be among the best in the world?

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Tags: brian dietmeyer, webinars, effective negotiation

competing at the speed of change e-book

Posted by Marie Dudek Brown on Tue, May 08, 2018 @ 04:53 PM

We are excited to share with you our 5600blue division e-book:  Competing at The Speed of Change. Your value, competitors value, customer needs and management priorities are all changing. All of this effects the “real – time” knowledge salespeople need to lead customer conversations. It’s time to take back the power we lost due to the buyer B2B digital revolution. One of our clients said recently “a quarter is now equal to a year.” Her point was that annual planning now happens each quarter due to rapid shifts in the market and company strategy. Managing this turbulent environment holds real promise for those who realize that the rules have changed and many legacy sales support solutions are not having impact. 

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Tags: competitive advantage, 5600blue

webinar: learn a consumable killer technique for sales

Posted by Marie Dudek Brown on Thu, Mar 15, 2018 @ 04:07 PM

Our own Carrie Welles is presenting an enlightening webinar on Thursday, March 22, 2018 in association with the Strategic Account Management Association (SAMA). This 11am ET session will provide empirical research, and street level examples, for how best to package and present your value. Find out more and register by clicking on link below.

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Tags: negotiation skills for sales, webinars, affiliations, Carrie Welles

Think! Inc.’s Carrie Welles has been published!

Posted by Marie Dudek Brown on Thu, Nov 02, 2017 @ 04:17 PM

Think! Inc.’s very own Carrie Welles has been published in SAMA’s new book: Customer Value Co-Creation, Powering the Future Through Strategic Relationship Management.

For 16 years, Carrie has been a Partner and Vice President at Think! building strategic negotiation skills and using her coaching and training talents to improve the effectiveness of salespeople across the globe.

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Tags: negotiation skills for sales, business negotiations, affiliations

the emergence of sales enablement

Posted by Marie Dudek Brown on Fri, Jun 02, 2017 @ 08:33 AM

Revenue goals are up, the win rate of the sales team is down, way down. These amongst other reasons have created a need and filling it is a relatively new function that is starting to gain momentum: Sales Enablement.

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Tags: affiliations, sales enablement, podcast

real world outcomes of executing a negotiation process

Posted by Marie Dudek Brown on Tue, May 09, 2017 @ 09:28 AM

We are pleased that our own Carrie Welles will be presenting as a part of the upcoming SAMA Annual Conference to be held in National Harbor, Maryland. May 23-25, 2017.  Carrie will be leading the session entitled, "A Case Study in Executing a Consumable Negotiation Process with Strategic Outcomes," among more than 50 other workshops during the three-day event. This session will be held twice, once on May 23rd and again on May 25th.

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Tags: negotiation skills for sales, affiliations

an interview with Brian Dietmeyer

Posted by Marie Dudek Brown on Fri, Jul 01, 2016 @ 09:42 AM

Recently, Milind Katti, CEO & Co-Founder of DemandFarm, interviewed Brian Dietmeyer. The conversation started out with this question. "Brian, tell us about your journey as a key account management professional and how do you help companies achieve growth through focusing on their strategic parternship with the key account?"

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Tags: brian dietmeyer

what's all the buzz on precision guided selling?

Posted by Marie Dudek Brown on Thu, Oct 09, 2014 @ 09:44 AM

In case you were in the middle of closing a huge deal and  missed the live webinar on October 7 entitled "Are You Teaching Your Sales Reps to be Fighter Pilots?" the recording is now available.
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Tags: webinars

WEBINAR: Are You Teaching Your Sales Reps to be Fighter Pilots?

Posted by Marie Dudek Brown on Wed, Oct 01, 2014 @ 01:31 PM

During the height of battle, a fighter pilot will have to assess and act upon up to 17 different pieces of information to win their battles. Do your reps have the right information at the right time to win their deals (battles) quickly and repeatedly?
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Tags: webinars, affiliations

in negotiation, keep calm and analyze data

Posted by Marie Dudek Brown on Thu, Aug 21, 2014 @ 04:25 PM

The critical goal of the Consequences of No Agreement (CNA) analysis is getting a clear picture of the It that you are selling and that the customer is buying, as well as what the competitor is offering. Then on a deal-by-deal basis, find the two or three items your company has that the competitor doesn't, given the client's needs in this deal.

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Tags: negotiation skills for sales

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The B2B Street Fighting blog brings you the latest on what's happening in the real world of business negotiation.

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